Cinema City inaugurates an innovative leisure and entertainment center with Panasonic screens

The new center opened in Santa Coloma de Gramenet (Barcelona), in which they have been integrated 172 Panasonic displays in various formats, It offers a novel experience based on the possibilities currently offered by communication and audiovisual signaling through displays.

The company New Lineo Cinemas has chosen the LCD screens of Panasonic to integrate them into its new Cinema City center in Santa Coloma de Gramenet (Barcelona). The models chosen are the Panasonic TH-42LF20E, of 42 Inch, and the Panasonic TH-47LF20E, of 47 Inch, equipped with the latest in LCD technology, Full HD resolution and perfect design and features for large spaces and multi-screen installations. Sleek slim-frame design and low weight, place this series among the lightest on the market and therefore allow the possibility of vertical installation, it is also compatible with VESA regulations, allowing for a wider range of installation possibilities. This Panasonic series, Built for a wide range of digital signage applications, It stands out for its lightweight design of only 101 mm thick, with a framework of 18 mm that allows its installation in any type of location. These screens offer a brightness of 700 cd/m2 and an IPS panel with Full HD resolution for wide viewing angles, allows images to be displayed clearly in bright environments. The new center integrates, in their 15.000 square meters, a total of 172 screens of which have been installed 63 42" in 7 videowalls of 3 X 3, 14 of 47" are located outside and 12 42" screens are located at the entrances of the 12 Projection rooms of the enclosure. The rest, 73 42" screens, have been installed in the corridors, Bars, restaurants, shops and VIP lounge. Cinema City thus inaugurates a new concept of leisure center in which you can take children to the cinema or toy library while watching a football match in High Definition. It is also possible to access the menus of the restaurants through the screens located in them, or attend a presentation or a conference previously announced therein. According to Victor Lafuente, manager of New Lineo Cinemas, "The choice of Panasonic has been an easy decision, since the agreement signed between both companies contemplated all the needs required in terms of the integration of the screens, Software Management, and coordination with POS terminals (Point of Sale Terminals). But also Panasonic screens allow us to use any format and offer a new concept of culture and leisure, through a space decorated and communicated in a different way". With a forecast of 450.000 Visitors per year, Cinema City is a project that in addition to serving an existing manda, with 12 Movie theaters equipped with the most advanced digital technology, It aims to accommodate all kinds of events as well., such as broadcasting sporting events in high definition, Parties, Presentations, Congresses, and other acts, to become an open space where culture and leisure can be hosted.

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