Virtualware Group, technology company specializing in immersive technologies, and Active Media, interactive digital signage solutions provider, will take advantage of the next edition of the international tourism fair, Fitur, which takes place from 30 January to 3 February at IFEMA in Madrid, to launch the Innoview 2.0, the new version of its virtual viewpoint of augmented reality.

Innoview2.0The company specializes in immersive technologies Virtualware Group you will participate in the fair of tourism Fitur 2013, within the category of 'Fitur know-how & Export', a space that allows tourism companies to present their solutions and most innovative projects in the field of tourism management. The company will be present at stand 10B06A in Hall 10, showing the latest in interactive applications focused on the tourist market.

Together with Active Media Systemsexpert in interactive solutions for digital signage, Virtualware will launch a new model of the virtual viewpoint based on augmented reality technology, Innoview 2.0, whose version 1.0 has been recently installed at the Las Arenas commercial centre of Barcelona at the fair. It's a tourist viewpoint based on augmented reality technology, offering virtual images superimposed on the real image, providing multimedia contents that provide added value in the displayed area. The new version incorporates a touch screen 12 "that facilitates interactivity and handling, as well as the software's content management, allowing to incorporate 3D models, virtual bookmarks and links to social networks.

Also, Active Media Systems take Fitut your interactive multi-touch table, which integrates a professional screen Full HD multitouch 55″, a powerful multimedia PC, touch technology up to 64 touches and a very unique design, which makes it in the interactive ideal showcase to display and interact with tourist information in a different way with simple, intuitive gestures.

Participation in conferences and activities

On the other hand, David Moreno, responsible for development of Virtualware, will make a company presentation on Wednesday, January 30, 12:45, in the INNpulsa area, which will take place in the Auditorium of Fitur know-how & Export. The next day, he will also participate in the activities of AECIT (Spanish Association of scientific experts in tourism). During the day under the title "The power of social networks to the intelligent management of tourism development in destinations", David Moreno will present "Augmented reality to set in value of tourism resources".


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By • 21 Jan, 2013
• Section: Augmented reality

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