Suburban Montreal (Canada) will equip all its stations with digital signage displays. The project involves installing a total of 223 teams and aims to offer its users a better service with information on routes and schedules of the public transport network.
The Society of Transport of Montreal (STM) and Cogeco Metromedia plan to install digital screens Metrovision throughout the underground network of the city, where information of interest to passengers about timetables, services, routes and destination next subway will be offered, and emergency instructions.
En este momento ya hay instaladas 116 pantallas en 16 estaciones de metro y está previsto que cuando finalice el proyecto, que se espera sea en el verano de 2014, habrá un total de 223, que cubrirán las 26 estaciones que integran la red de suburbano de la ciudad. Esto supondrá unas dos o cuatro pantallas en cada una de ellas.
The STM, the entity responsible for the installation of the infrastructure that will allow the implementation of the screens, is carrying out this project in the Reno-Systemes phase 3, a program jointly funded by Transports Québec. Meanwhile, Cogeco Metromedia is the entity that supplies display equipment, as well as content management and system maintenance.
Interactive advertising on the streets
In this city we have already made other digital signage projects, such as that in the streets of Montreal to provide it with intelligent digital media that allow advertisers to expose their campaigns and interact with citizens. And for this, 30 digital media 70 inches each were installed in different parts of the city.
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