The interactive and 3D installation performed by AMS Pictures in the HP Enterprise Services Experience Center Innovation Space, allows the company to show customers and visitors its technological vision and convergence of systems.

HP Services Enterprise Experience Center

Located in the city of Plano (Texas, United States), Hp Enterprise Services Experience Center is a state-of-the-art facility in which this multinational shows customers and visitors from all over the world its vision and technological capacity, best practices in your development processes and system convergence, with personalized attention to respond to the needs of each client.

This innovative space, for which each year the company selects a number of employees from all over the world to act as ambassadors in this center, It has areas and rooms equipped with the latest technologies to promote collaboration with its customers, Industry experts and visitors, Perform demonstrations, Show your processes and development capacity, in a unique interactive tour to get to know in situ their vision and the technological solutions they use to help them streamline and improve their business in an increasingly convergent world.

Blue Innovation room

HP Enterprise Experience Center Blue innovation room

One of these spaces is the so-called Blue Innovation room, An interactive and visual installation that shows precisely how technology will converge in the near future, whose design and contents he has made AMS Pictures with HP systems.

This room has an interactive touch screen of 96 diagonal inches (of 2,4 meters high), without bezels so as not to interrupt the visual content displayed in it, and that was a technological challenge for AMS Pictures, since the physical space for the projection distance is only 1,5 metre, which at first limited the ability required to create this large screen with a projector.

HP Enterprise Experience Center Blue innovation room

In this sense, The placement of the projector did not allow the use of the holographic projection film, As originally planned, as the brightness of the lens could blind visitors and ruin the impact of the user experience. The solution was to place multiple projectors with ultra-short throw lenses and use a frosted material instead of holographic film..

A custom 3D application serves the original content, supported with two HP Workstations, projected onto the touchscreen, that is accompanied by music soundtracks and a synchronized light show activated by motion control that enhances the immersive capacity of the visitor in this room.

At first, This content was displayed for five minutes, as many of these technologies and components have not been used in a convergent and integrated manner until now, although it has been surpassed and improved to reach fifteen minutes of projection around technology and innovation.

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by • 16 May, 2014
• section: Case studies, outstanding, Digital signage, display, business, projection