The French multinational of JCDecaux outdoor advertising keeps a rising pace of business, after enter 574 million euros in the first quarter of 2014, an increase of 1.5% compared to same period of last year.

International expansion, acquisitions and increase of 1.5% in turnover during the first three months of 2014, define the upward pace of the French outdoor advertising group JCDecaux, despite the decline in their area trade of large format.

In particular, and as the economic data provided by the company for the first quarter of this year, revenue in this period amounted to 574 million euros, with respect to the 565,7 million euros in the same period in 2013, an increase of 1.5%.

This growth corresponds to two of the three divisions commercial, with increase of the 1.8% in the turnover of furniture urban; 4.7% in transport, although large-format brackets have fallen 5.8%.

Jean-Francois Decaux, co-director general de la compañía, señala en el comunicado que la empresa se encuentra “bien posicionada para mejorar el rendimiento del mercado de la publicidad e incrementar su”posición de liderazgo en la industria de la publicidad exterior”, al tiempo que estimaba un segundo trimestre con incremento de la facturación, sin olvidar “la alta volatilidad presente en la mayoría de los mercados”.

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By • 26 May, 2014
• Section: Display, Business, Dynamic advertising

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