At this event, to be held under the slogan 'Digital Opportunity' next 12 May in Kinnepolis, the company, accompanied by its partners, show how to help organisations across all sectors capture the value of digitalisation and evolve with current and future market transitions. This edition will have a marked practical character, with a complete technical and a business program.

Petisco and Carlos Clerencia

In the 2020 there will be 50.000 millions of connected devices and IP traffic will be multiplied by three. Data will become the main protagonist "in the new gold for companies, since it will give them a competitive advantage if they know how to identify and analyze them", explains José Manuel Petisco, CEO of Cisco Uk.

Companies will have to adapt to this digital transformation that will be driven by innovation and technological platforms such as IoT, cloud, Big Data security and analytics. "Their capabilities will enable organizations to accelerate innovation., optimize their operations and create new user experiences", highlights Petisco.

JM Petisco, CEO Cisco SpainThis necessary transformation, that not only affects companies of all sizes and sectors, but also to citizen services such as education, health care or administrative formalities, "it requires a combination of technology and business strategy capable of connecting everything, extract value from connections and data through analytics and adopt a comprehensive security approach", concludes Petisco.

As far as Spain is concerned, IP traffic will double in the next four years, reaching the 17 Annual exabytes in 2019, date on which there will be 307 millions of devices connected to the Internet, of which 182 million will be M2M connections (the 59% of the total), and the average Internet user will generate 29 Gigabytes of monthly data.

To facilitate this transformation, Cisco and its key partners and strategic allies will celebrate the 12 may in Madrid the Cisco Connect event 2016, that with the slogan 'The digital opportunity' will show how to help organizations from all sectors to capture the value of digitalization and lead current and future market transitions.

Technology and business

Carlos Clerencia, Intel IberiaCisco Connect 2016 will have a marked practical character, with a complete technical and a business program. El programa técnico contará con 18 demostraciones de Cisco basadas en escenarios de negocio y enfocadas en los beneficios empresariales con diferentes escenarios como un hotel inteligente, una escuela digital, telemedicina, comercio digitalizado, transporte conectado, banca móvil, seguridad ubicua o la optimización de la experiencia de trabajadores y consumidores.

For its part, el programa de negocio se dividirá en tres paneles centrados en las principales áreas de transformación potenciadas por la digitalización, abordando cómo innovar de forma continua en procesos y modelos de negocio, cómo lograr una mayor agilidad y excelencia operativa y cómo optimizar las experiencias de los usuarios.

José Manuel Petisco abrirá la sesión plenaria, seguido por Pablo Carlier, Head of Cloud and Data Center for Companies and Public Sector at Cisco Spain, and Carlos Clerencia, Director of Public and Corporate Sector of Intel Iberia. You can also see a Cisco demonstration on the power of collaboration in the digital age led by Antonio Conde, Director of Collaboration of the company in Spain.

In the afternoon there will be an open debate on Simplification, safety, software and innovation, closing with the presentation Positive Leadership of the journalist Javier Reyero and with the conclusions of Petisco.

Partner engagement

the 37 Cisco Partners, with Intel as title sponsor, participating in Cisco Connect 2016 will have a stand in the exhibition area, and five of them will give a presentation: bt, Citrix, F5 Networks, NetApp and Telefonica.

In this space demonstrations will be carried out continuously, 18 led by Cisco and twelve other of its partners: Acuntia, Aryse, Avnet, Comstor, Ingram Micro, Level 3 Communications, Mediacloud, Purple Wifi, Red Hat, Tech Data/Azlan, Tecnocom and Unitronics.

The exhibition area will also have the presence of Av@anza, CommScope, Dimension Data, Global Knowledge, Iecisa, Imagicle, Impala, IPM, Logicalis, Watch Telecommunications, Nexica, Panduit, Plantronics, Pure Storage, Satec, SCC, Veeam, Verizon and Wellness Telecom.


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by • 27 Apr, 2016
• section: storage, Events, formation, business, networks, safety