Them players of BrightSign drive them content of the large screen Led of 6 by 5 meters that surrounds the Tower of the building and hosts the Center King's Walk. This display features a resolution of 640 × 896 with a size of pixel pitch of 6 mm.

BrightSign Centre commercial Reading

Atlantis Group, new owners of the shopping centre located in the town of Reading King completo Walk (County of Berkshire - England) wanted to create a digital medium that produced a strong impact on passers-by, which could encourage them to discover the changes that had been made in the establishment.

The realization of the project was entrusted to the company Project Audio Visual. "The King's Walk is a building very particular and its Tower round that leads its input is a feature very attractive." We knew that wrapping a video screen bent around it, we would create a very spectacular solution that would cause a great impression,"explains Steve Hudson, Sales Director of Project Audio Visual.

BrightSign Centre commercial ReadingThe challenge he faced was to create a display that will perfectly adjust around the column in front of the establishment, giving you a finish transparent.

"It objective was that could capture the attention of the transient and that them content is displayed of form custom through animated presentations Visual." This technique is very more attractive and effective than the traditional signage. The benefits of a curved Led videowall are infinite, since it makes the advertising messages and brand are more accessible in a public space,"continuous Hudson.

For this installation Audio Visual Project has used a curved videowall Led Linso, measuring about 6 metres tall by almost 5 wide. This video display offers a resolution of 640 × 896 with a pixel pitch of 6 mm size

For content delivery, Project Audio Visual opted for media player BrightSign given its high quality HD video and allow a perfect fit with the target display. BrightSign players can be controlled remotely, allowing the administrator to schedule and change content remotely. It is also possible to display it in 3D, making it an ideal solution for a shopping center.

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By • 21 Jul, 2016
• Section: Cases of study, Control, Digital signage, Display, Distribution signals

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