The specialized International Tourism Fair (Fitur), organized by the Hotel Technological Institute, Section 2017 edition added a And your name and full Hall 10, divided into four different forums: business, destination, sustainability and trends, to respond in innovation, knowledge and technology to the needs of this industry.

The tenth edition of HubWhich will take place in the framework of features 2017From 18 to 22 February in IFEMA - Feria de Madrid (in Hall 10), provides important new trends, services and innovations applied to the tourism industry, the Hotel Technological Institute (ITH), Organizers of this specialized section of the international reference event tourism industry, has been structured into four areas or forums content.

Among the most notable changes in 2017 FITURTECH this the incorporation of the And its name, which responds to the concept of 'And something else', the result of evolution and experience of the ITH in recent years to provide knowledge and value to the tourism industry that are consolidated in these four independent forums, all under the central axis innovation and technology, among which the already consolidated FiturGreen, with seven years of experience and changing its name in this edition.

Technology and Business Forum (#techYnegocio)Meeting point for professionals who want to learn new management tools tourism enterprises, improve customer experience and marketing channels and online environment.

Technology and Future Forum (#techYfuturo), Will address the global changes that technological innovation has brought disruptive approaches and how these are transforming society, with particular emphasis on how it will affect the tourism sector in the short term.

Technology Forum and Destination (#techYdestino), With case presentations focused on successful approach, both national and international, to serve as reference to professionals and managers destination. For this table discussions will be held with experts from various tourism sectors in the days of morning, while afternoons will be dedicated to the exhibition of techniques, tools and solutions that help further professionalization of the sector.

Technology and Sustainability Forum (#techYsostenibilidad)Until now known as FiturGreen, and in the 2017 edition revolves around sustainable tourism model designed by ITH and actions designed for implantation, sustainable rehabilitation and integration buildings tourist destination. One of the challenges that will arise is to find the solution to how to integrate the criteria of circular economy in the development of tourism.


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By • 24 Nov, 2016
• Section: Events, Training, Business

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