The first shopping center in Europe with Leed Gold certification, has updated the outdoor display Led by a new visual support with this technology, 82m2 and pixel pitch 16,67mm, developed by Led & Go.
In order to reproduce content with higher resolution and contrast, reaching in this way to a wider audience visiting their business, entertainment and dining spaces, with a total of 25,000 square meters, the Zielo Shopping Mall, located in the Madrid suburb Pozuelo de Alarcón, has replaced its previous outdoor display Led by a new system that meets these requirements.
Besides being the first shopping center in Europe with Leed Gold certification, which recognizes their operational energy efficient and respectful with the environment, with an innovative design, Zielo had an LED display which fell to the specialist maintenance Led & Go in recent years, which they have now renovated with a new outdoor support of that manufacturer Led, with a size of 82m2 and pitch P16,67mm, which now operates by advertising specialist iWall.
As explained from Led & Go, the challenge of this project was twofold: to uninstall the old display and adjust the gap to locate the new, whose design has been tailored to suit the angle of 130 degrees from the center of the facade.
"We can say that the result has been a success from this company- they assure. The new display, 1,368 x 216 pixel resolution and a brightness of 7,000 nits has been fully integrated and meets all the requirements necessary to be a leader in the retail sector and shopping centers.
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