Since implementation began almost two years ago, nine of its major locations with service centers have adopted solutions CAYIN digital signage. The project is ongoing and the company aims to update all their locations in the country, including new flagship showrooms before the end of 2019.

Cayin Hyundai TaiwanTwo years ago, Hyundai Motor announced that Taiwan will update more than 50 locations across the island as part of its brand new approach focusing on providing better service experience.

So far, nine of its major locations with service centers have adopted digital signage solutions Cayin. The project is ongoing and the company aims to update all of its locations nationwide, including new flagship showrooms before the end of 2019.

Founded in 1967, Hyundai Motor was the first to develop and mass produce cars in Korea. Hyundai Taiwan was launched in 2002 and has reached more than 50 dealers and service points across the island.

Cayin Hyundai TaiwanEn 2015 dio a conocer una nueva estrategia de marca para reinventar la conciencia de marca en Taiwan, mediante la mejora de todas las ubicaciones en un plazo de 4 años y la expansión de nuevos lugares emblemáticos. Para lograr la satisfacción del cliente, Hyundai Taiwan tiene previsto no sólo promover su marca y tecnología, sino también centrarse en elevar la calidad del servicio, mediante el uso de sistemas de señalización digital que pueden incorporarse con su sistema de estado de servicio.

To ensure that customers are informed of the progress of vehicle maintenance, the centralized state system integrates Hyundai's service via HTML in digital signage players Cayin SMP-NEO integrated into the screens. Customers can monitor the progress of vehicle maintenance and estimated time for completion.

Cayin Hyundai TaiwanAlong with the dissemination of information maintained, branded promotional materials is through video and image areas, helping to reinforce the brand image and bring customers to the Hyundai culture.

Cada unidad de señalización digital es controlada remotamente por la sede central de Hyundai Taiwán. Todas las actualizaciones, incluyendo información del producto, estado de mantenimiento, promociones especiales y eventos de vacaciones, pueden ser revisados instantáneamente bajo demanda. El enfoque reduce el tiempo y los recursos gastados en la entrega de mensajes, además de asegurar una imagen de marca unificada en todas las ubicaciones.


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By • 24 Jul, 2017
• Section: Cases of study, Digital signage, Display, Distribution signals

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