The technology solutions integration company Alzinia will provide the digital signage system for the session that the Thyssen-Bornemisza Foundation will organize at FICOD (International Digital Content Forum 2011).

blankof the 22 to the 24 November is celebrated in Madrid FICOD 2011 (International Digital Content Forum), in which the Thyssen-Bornemisza Foundation organizes the round table 'Relocation of digital content in cultural environments: in search of the user'. This event will address the obligation of cultural institutions that have great potential in the digital environment thanks to the quality of their content to create resources and projects of interest in web environments where different user profiles usually go: Videos, imagery, Collaborative encyclopedias, webTV channels, Music Streaming Services, Educational repositories, Electronic publications… to disseminate such content. Before making this effort, it is advisable to have a strategy to study the organizational implications, Legal, marketing and promotion as well as setting goals and being able to measure their impact.

Javier Pantoja will participate in the conference, responsible for the Prado Museum website; Titto Ferreira, CEO of TF Interactiva; Iñaki Arredondo, co-founder and CEO of Madpixel; Adolfo Corujo, of Llorente and Cuenca; and Javier Espadas and Ana Alvarez Lacambra, Head of IT and responsible for the web and new media, respectively, of the Thyssen-Bornemisza Museum.

Alzinia will be responsible for offering customized digital signage solutions at the event, a través de la tecnología de Liquid Images, un moderno e innovador sistema publicitario para establecimientos y centros comerciales. Se trata de un sistema audiovisual ligero e impactante para anuncios publicitarios, digital signage, promoción audiovisual, Etc. con actualización de contenidos en tiempo real, y distintos tamaños de pantalla, y personalizable.


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by • 16 nov, 2011
• section: Digital signage, display