Enrique Robledo is the director of Marketing Visual Systems Solutions from Panasonic System Communications Company Europe (PSCEU), the new company created by the multinational Japanese that integrates in a same organization twelve product categories, management of projects and B2B services.

In this interview, Enrique Robledo says the global strategy adopted by Panasonic on the European continent; the strategic positioning of the Japanese group in the digital signage industry, a market in which expected large growth despite the current time of crisis and recession; and new business projector unit created by the company after the acquisition of Sanyo, which the multinational already has more than fifty models covering all areas of business and who have been able to verse at the ISE 2012 exhibition in Amsterdam.


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By • 3 Feb, 2012
• Section: Special DAV Outstanding, OUTSTANDING, FEATURED interview, Digital signage, Display, interviews, Projection