The specialist in audiovisual integration and sensory marketing, with presence in a hundred countries and ten international delegations, has trusted this Spanish engineer to lead the growth of the company.

Trison Worldwide Alberto CaceresFrom his new position as CEO of Worldwide Trison, dedicated to the integration of visual systems, acoustics and olfactory marketing, Alberto Cáceres will be in charge of promoting the expansion and growth of the company, that has in its more than twenty years of trajectory with 7.500 projects carried out in almost one hundred countries.

Engineer from the Polytechnic University of Madrid, Cáceres began his executive career at the Swedish multinational Envac, specialized in environmental technology, and in 2008 joined the outdoor and digital advertising company Clear Channel, where he has spent nine years as Chief Operating Officer, general manager and in his last stage, as CEO of the company.

As Cáceres has pointed out when he joined as CEO of Trison Worldwide, "it is a project that any manager would like to lead: agile, young, dynamic and has the whole future ahead. We will grow by promoting innovation to remain the number one at European level and in the rest of the countries where we are already, in sectors such as retail, Hospitality, automotive and corporate buildings".

The company has developed audiovisual and olfactory marketing projects in companies such as Grupo Inditex, VITRA, New Balance, IKEA, Lopesan Group, BMW, El Corte Inglés, Estrella Galicia, Parfois, Etc.


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by • 14 nov, 2017
• section: Digital signage, business