digital signage, axis of the project implemented by Cinema Scene Marketing in the Santikos Theaters
Cinema Scene Marketing instala 92 screens in Santikos Theaters movie theaters in the United States, a project that covers from the outside, the box office to announce the movies and showtimes, the auditorium and the bar area.
The Overland Park-based digital signage solutions provider (Kansas), Cinema Scene Marketing has completed a complete installation of digital signage solutions at the Santikos Theaters Palladium AVX Entertainment center in Richmond (Texas). This project includes 92 digital screens located in different parts of the center such as ticket offices, the outside, the restaurant, the office and the auditorium.
The Palladium AVX Entertainment is a facility that includes 22 auditoriums, with a room for projection and sound systems, a bowling alley, several bars and a wide variety of dining options. Cinema Scene Marketing has supplied the digital signage platforms for the Santikos Theaters in order to keep their clients informed about the programming and events taking place at the center.. Besides, The bar-restaurant area has screens with menus, food and drinks offered.
“We strive to offer our customers a unique entertainment experience and Cinema Scene Marketing has proven to be a valuable partner for us.”, explica Chris Prichard, Director of Marketing and Deputy Director of Operations of Santikos Theaters. “Your digital signage offerings are flexible, dynamic and give us the possibility of offering our clients a unique experience “.
Cinema Scene Marketing has managed all aspects of this project, including hardware acquisition, installation and creative design. Among the most notable aspects of this project is the possibility of offering, on any of the digital screens outside, the programming of our rooms that include up to 30 movie titles, or the option to report on televised events, showcase the work of local artists or minimalist content incorporating food and drink images.
“What sets Cinema Scene Marketing apart from our competitors is our understanding of the theater industry and the specific needs of our clients.,” comments Joe Ross, Managing Director of Marketing of the company. “Santikos Palladium has become the realization of our vision of digital signage solutions in these types of environments. Our content management software provides the functionality and flexibility for all signage needs, from the ticket offices with the screens where the movies and schedules are announced, the auditorium or video screens “.
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