The drones of the Spanish Hemav show their aerial filming services at e-Show Barcelona

Hemav, Catalonia-based drone technology company, has participated in the recent celebration of E-show in Barcelona as the only reference in the exhibition of aerial filming services with drones for uses applied to marketing, advertising and corporate sphere.

Unmanned aviation devices or drones, also known as UAVs (unmanned aerial vehicles) of the Catalan company Hemav, based in the town of Molins de Rei, have been present at the recently held digital marketing contest, social media y ecommerce e-Show Barcelona, as the only reference company in this sector that has shown the possibilities of these systems in the field of advertising and corporate audiovisual production with the creation of aerial images as an incentive for the external communication of companies and organizations.

This company, created in the year 2012, It also focuses on civil applications of UAVs that include aerial recording and photography., agricultural remote sensing, aerial thermography or the use of drones for sectors such as surveillance and security, with the aim of showing its functionality and economic profitability in this type of services compared to traditional vehicles, like helicopters, scarcely available and more expensive.

In this sense, Digital marketing is a line of business that those responsible for Hemav consider essential due to the opportunities that its fleet of rotors and small aircraft can offer., since they allow different types of cameras to be incorporated depending on the desired products.

The diversity of movements and turns, In addition to the wide variety of trajectories offered by these systems, they allow you to capture unusual images., attractive and high quality that generate impact and capture the attention of the consumer, due to the limited inclusion of this type of aerial audiovisuals in promotional videos and marketing campaigns.

Ignorance of the possibilities that this technology provides in the field of advertising, Digital marketing and corporate communication has encouraged this young company to enter this line of business and be present at this event one more year.. The data from the report '2013 Spain digital future in focus' has contributed to this., conducted by digital marketing research company comScore, which points out that Spain is the country with the highest penetration of smartphones in the European Union, with a 66% of users, and the viewing of videos from these mobile phones has grown by 164% in the last year.

Besides, a recent study carried out by BrightRoll, North American reference company in advertising video, states that a 91% of advertising executives consider digital video equally or more effective than conventional advertising.

Aware of this emerging market, Hemav is committed to offering aerial filming services to companies and organizations that seek to include added value in promotional videos and marketing campaigns to stand out in the online field., with panoramic aerial recordings, 360º shots and oblique captures, among others, that achieve a great impact on the audience.