InfoComm 2021 adds the D=Sign digital signage conference to its proposal

The technological fair of the professional audiovisual industry InfoComm 2021 will also welcome D=Sign, the digital signage conference, which will feature a half-day activities program 26 al 27 October.

As part of the contest InfoComm 2021, the digital conference D=Sign, produced in partnership with Digital Signage Federation (DSF), will have a relevant space to analyze solutions and innovations around digital signage.

Like the InfoComm content program and exhibition 2021, D=Sign activities will be based in the Orange County Convention Center, in the American city of Orlando (Florida – EU) of the 23 al 29 October.

Digital Signage Industry Set for Strong Revenue Growth, with a forecast of 32.000 million dollars this year, which will increase to 44.700 millions in 2026, according to the report 2021 Industry outlook and trends analysis (Iota) of Avixa.

Brian Gorg, executive director of the Digital Signage Federation, explains that “Avixa and our organization began to collaborate on 2020 to produce rich educational content around digital signage, and they had their first experience with the D=Sign virtual conference held last December. This year we are delighted to organize an in-person program for people to learn, Network and share ideas during the exciting week of InfoComm 2021”.

Conference program

A D=Sign, Laura Davis-Taylor, de InReality, and Jeffrey Weitzman of Navori will present the session Selecting the right technologies to get the metrics that Matter, in which they will analyze how different types of sensors can provide useful data to create content experiences that help increase the effectiveness of a communication strategy through messages on screens and digital signage devices.

Besides, Rich Ventura, from Sony; Him Halfon, by Quividi, y Beth Warren, by CRI, They will be the speakers of the session Smart content: how to use AI, machine learning, sensors & more to trigger content changes.

They will discuss how retailers are harnessing the power of artificial intelligence and machine learning to analyze data from point-of-sale systems. (POS), inventory management, weather and demographic information to generate content playlists that can drive sales.

In the session Why every digital sign should be connected to the cloud for remote management, Linda Hofflander, by Skykit, y Alex Epshteyn, the Zignage, They will reason the importance of remote employees being able to access and maintain your GUI (graphical user interface) of the content management system (CMS) from anywhere in the world.

The conference will also feature a panel discussion, called Tips for deciding detween video walls, Led & projection, with experts from Legrand companies, Peerless AV, Snap e Install.

Besides, the discussion panel Security & privacy – what it means for your digital signage network” will explore how liability and risk influence key decisions in configuring your network and selecting hardware.

He 26 October, writer and industry consultant Dave Haynes will present Sixteen: Nine Mixer in an area prior to the event, dentro del Orange County Convention Center.

“The digital signage industry thrives on networking and, for more than a decade, I have organized a large cocktail party around an important trade fair that brings people together to get to know each other, they converse, share ideas and begin to build business ties - Haynes noted -. InfoComm is likely to be the first time many people in the industry will see each other in person in twenty months or more. I'm excited to make Sixteen:Nine Mixer be part of the InfoComm experience of the week, specifically linked to D=Sign”.

The InfoComm Trade Show 2021, open of 27 al 29 October, will have a Digital Signage Pavilion where attendees will be able to discover the latest digital signage solutions, including content creation software, direct view led screens, tactile and interactive, and more.