Signagelive digital signage encourages communication in healthcare facilities

In the network that makes up the organization of University Hospitals, a total of 82 screens and 80 devices Brightsign. An infrastructure that is centrally managed with digital signage software Signagelive.

University Hospitals (University Hospitals) has deployed a network of digital signage driven by Signagelive to support your community 5.000 health professionals. The initiative, that encompasses 21 Ohio hospitals (EE. UU.), includes a total of 82 screens and 80 devices BrightSign, that provide a centralized platform for employee communications.

Through this infrastructure, University Hospitals can now offer a more accessible way to keep staff informed about important initiatives, health-related events and policies, as well as the latest news and inspiring patient stories.

“This solution powered by Signagelive has been a really good investment”, states Josh Petro, Unified Communications Architect at University Hospitals of Cleveland. “It has been great to have a means of communication that allows us to transmit information and provide important updates to staff”.

Before the installation of this network powered by Signagelive, the challenge was, according to Petro, try to communicate with staff, what, as caregivers, rarely spends time checking email. “He 90% of their time is dedicated to helping patients. This made traditional digital communications quite ineffective.”.

The success of digital signage in the cafeterias of University Hospitals (University Hospitals) pointed to the potential of this alternative medium, but the problem was that the current system could not be easily adapted and expanded for employee communications. So a new system had to be found that was simple, intuitive and mobile.

According to Petro, from a computer point of view, had to have a single pane of glass, where all aspects will be shown, both the players and the content. “From the user's point of view, that is to say, in our case, from the point of view of our two marketing gurus, it had to be something they could access without having to fight with the system every time they used it”.

As a centralized platform, Signagelive allows teams to create, manage and schedule content for a, multiple or all screens on a network from anywhere.

Return on investment

As digital signage is often, for stakeholders and boards of directors, still, In Petro's words, and “nebulous concept”, It was imperative to demonstrate that this cloud-based digital signage could provide an immediate return on investment..

The Signagelive system has quickly demonstrated this. The fact that medical directories in all buildings no longer have to be manually updated each time there is a change in personnel or location has already allowed, alone, Healthcare centers save significant costs. Besides, The functioning of the system from the beginning has also helped allay concerns.

But most importantly, the decision to use QR codes to measure the success and impact of content has given stakeholders the hard data they need to see value..

By allowing clinicians to scan on-screen QR codes to view updates and registrations, the university campus team can track content engagement and even find out which updates work best.

Apart from the practical need to keep staff informed and make it easier for them to register for important events, Cloud-based digital signage has been especially helpful in showing employee appreciation. Sharing inspiring patient stories underscores the importance of the work all staff do and highlights their well-deserved results..

University Campus is already studying the possibility of expanding the network, possibly with the installation of additional Signagelive digital signage in meeting rooms.

Thanks to the integration of the platform with Barco ClickShare, University College has the option to use devices ClickShare Wireless y Presentation as digital signage players for meeting rooms. This means that they can not only be used for wireless collaboration, but also to offer digital signage. No additional screens or software needed.

In addition to planning to use the system to share more wellness stories with patients, University hospitals are considering the possibility of expanding the network to patient care areas. The system can be used to target patients and even generate revenue by advertising additional services.