New image of the Santander corporate channel

ASVideo develops the image of the bank's corporate channel in its Financial City of Boadilla (Madrid).

ASVideo has created and put into operation the new image of the corporate channel for Santander in its Financial City of Boadilla del Monte (Madrid9. Santander wanted to provide more dynamism and quality to the existing corporate channel on the network of screens at its headquarters. A basic configuration of Infochannel Scala using a Content Manager and a Player has allowed ASVideo to change the image of Santander's corporate channel since last February. Javier Menendez, commercial director of ASVideo, has highlighted that the challenge was to adapt to the characteristics of the existing facility in the Financial City without making a large investment in infrastructure, facilitating remote management and content creation through Infochannel Scala. This could have happened, thanks to ASVideo's experience in designing and creating channels with this tool. This channel is administered and managed from the ASVideo offices and is made up of the sections: 'Santander is you', 'Corporate video section', 'El Tiempo' and 'Services Ciudad Santander'CANALSA