The Valladolid city council manages event advertising with Tecco's AraCast

The Valladolid city council informs about its cultural and leisure offer on giant LED displays located in 6 strategic points of the city with the management of the Aracast digital signage system supplied by Tecco.

The city of Valladolid is a city that generates a cultural offer, very diverse commerce and leisure. From the town hall, aware that just as important as offering this diversity of activities is making it known at the right time and place and making it reach the widest possible audience in a very visual way., Agile and easy to manage.

To this end, Tecco y Vitelsa have installed 6 giant LED panels in 6 strategic points of the city: Zorrilla Square, the main square, Saint Paul's Square, Millennium Square, Plaza de la Libertada and San Benito Street. Each panel has a different format and resolution to adapt to the space in which they are located, so that the information is widely visible without breaking the harmony of the environment in which they are located.

In the Zorrilla squares, Mayor, San Pablo and San Benito Street there are LED panels of different resolutions with information in images, text, videos, etc. all of them managed with AraControl through AraNetwork. The LED panel of the Millennium Square, because of its format, It only presents information in a text scroll and, like the rest of the places, it is managed with AraControl through AraNetwork.. The contents are information about the different events that take place in the city such as film festivals., of music, theatrical, congresses, summits, etc. in addition to other initiatives such as gastronomic contests, etc.

For the future, an expansion with the Streaming module is being considered that will allow the viewing of live events.