Playthe.net wins the eAwards at eShow Madrid 2013 as the best company in digital signage installations

The eShow Madrid fair 2013 has awarded the eAwards, that recognize the work, innovation and professionalism of the digital industry, in which playthe.net has received the award for the best digital signage installation company.

The Spanish company playthe.net has obtained the award as the best digital signage installation company in the eAwards awarded annually by the event eShow Madrid, that its CEO and co-founder has collected, Luis Miguel Vindel.

Playthe.net, based in Cuenca, has participated in the edition 2013 from eShow Madrid, which is being celebrated these days at IFEMA, with a unique stand that they have called 'small city', in which their latest developments are exhibited and demonstrated, as reported Digital AV Magazine.

At the eAwards, playthe.net has been recognized for its innovation and for installing the first two-sided digital marquees and 80 inches in the center of Palencia, especially suitable for smart cities, among other projects.

In this category for the best digital signage installation company in the eAwards, the proposals from RPS Audiovisuales y Yarr.TV.

Besides, during the two intense days of the contest, the CEO and co-founder of playthe.net, Luis Miguel Vindel, impartió una conferencia sobre digital signage en la que analizó tanto la situación de este mercado en España como la estrategia y desarrollos de la compañía, which has a network of 2.200 points nationwide and more than eight hundred clients.

Among other things, Vindel stressed that “digital signage is not television, but it is a totally different format, and in continuous evolution, to the point that there will be a total integration of digital signage screens with mobile phones”.

According to the data provided by this manager, Investment in digital signage worldwide already exceeds 5.000 million euros, with exponential growth for the coming years, since “it will be a basic and indispensable tool in any marketing strategy”.