Samsung technology is put at the service of culture at the Prado Museum

Thanks to an agreement signed with Samsung, The Prado Museum is incorporating various technological devices from the Korean firm to improve the information it offers to visitors, as well as educational and informative activities.

Yes two years ago, Samsung offered its technology to the Thyssen-Bornemisza Museum to improve the experience of its visitors, Now the Korean firm continues its collaboration with the world of culture and signs a two-year contract with the Prado Museum.

In this way, Samsung has become a technological collaborator of the Madrid museum, for which it will develop a digitalized system that will facilitate the comprehensive management of the information and customer service service.; will provide the Museum entrances and ticket office area with accessible information points, with Wifi connection and NFC systems, and will equip educational spaces with various devices and innovative digital classroom technological proposals.

The first of the collaborations has materialized on the occasion of the exhibition Rome in your pocket, a sample that through 51 works delves into the learning process of a group of young Spanish artists who were pensioned by the Royal Academy of Fine Arts of San Fernando between 1758 y 1764 like Goya, Mariano Salvador Maella or José del Castillo.

As in all exhibitions of this kind, The notebooks are protected by display cases and cannot be touched. For this reason, Samsung has supplied its Note tablets 10.1 2014 Edition, with an ad hoc developed application, allowing visitors to leaf through the notebooks, turning pages and even expanding details. This is possible thanks to the digitization of each and every page of the notebooks.

educational project

Besides, A workshop has been scheduled for students of Schools of Fine Arts so that they, inspired by the works on display, start drawing. And for this they have Samsung Galaxy Note devices.

According to Francisco Hortigüela, General Director of Corporate Marketing of Samsung in Spain, “Through this initiative, The Museum offers visitors the possibility of enjoying art and other activities in a much more interactive way, simple and easy. “All this is possible thanks to our constant commitment to innovation and our commitment to improving the user experience with technology.”.

Samsung and culture

This is not the first time that Samsung technology is an integral part of a digital signage project in a museum.

two years ago, The Korean firm signed an agreement with the Thyssen-Bornemisza Museum to implement eight of its interactive touch screens at the entrances to the rooms on each of the three floors of the Villahermosa Palace and on the stairs of the extension building that houses the Carmen Thyssen-Bornemisza collection.

These screens help visitors find their way around the museum., locate a specific work of art, see the available works of a painter on the display or receive information about the exhibited works and their artists. Another service they offer is the so-called Weather Map.. It is a temporal circle that spans from the 13th to the 20th century., Chronological limits of the Thyssen-Bornemisza collections. Each century is divided into years and points indicate whether there are works created in each year.. This way, By clicking on a specific year you can find out what works are in the museum from that year and the artist who painted it..

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