The German multinational Comm-Tec, professional AV solutions specialist, has been selected by Gefen audio-visual connectivity solutions provider as its Master Distributor in Central Europe.

Gefen video processors

The agreement of Gefen, entered into force on 4 may, with Comm-Tec for the distribution of its products in Central Europe and provide support and logistics services centralized in this area, include in addition Germany, Austria, Italy, Spain, Portugal and Benelux.

Comm-Tec has distributed the Gefen solutions to its broad base of installers and system integrators in Europe for many years, steadily building its reputation for services with value added beyond the sales and distribution.

So Jay Glikman, director of international sales for Gefen pointed out: "Comm-Tec offers a wealth of experience and extensive knowledge in the distribution of AV equipment, which makes them suitable to supply our equipments to the dealers and integrators regional. His approach aligns perfectly with the strategy of Gefen to provide integrated signal management solutions".

Gefen in ISE 2104For his part, Carsten Steinecker, director of business development at Comm-Tec, has expressed his satisfaction for this new "relationship with Gefen, one of the most renowned manufacturers of AV components in the world, which is an example of our strategy work directly with the leading manufacturers of audiovisual equipment to support local initiatives".

The association with Gefen is an element present in the Spanish market since 1993, important in the portfolio of this Distributor, and a pillar of its Think-Solutions concept. The products of the manufacturer, such as switches signal distributors, extenders, climbers, KVM solutions, digital signage, etc; they are framed in the division Comm-Tec management of signals.


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By • Jun 4, 2015
• Section: Digital signage, Display, signs distribution, Business