BrightSign players encourage visual and interactive training in 150 gyms

Offering a personalized and interactive sports experience is the concept that the Notice Branded Media company proposes with FunXtion Experience Station, which has been installed in more than 150 gyms in seven countries, among them Spain, for those who use digital screens and kiosks with multimedia systems from this manufacturer.

FunXtion Experience Station is a new concept in the way of doing sports and training that Notice Branded Media started in the Netherlands, headquarters of this company, in which interactive visual technology, based on digital kiosks with 55” screens, It is a fundamental element of this new experience. Currently there are more than 150 gyms in seven countries (including the origin, with a hundred centers), who have adopted this concept, like Spain, United Kingdom, Germany, Denmark, Sweden and Norway.

The idea created by this company is to offer a virtual personalized training system – through digital kiosks and screens., that are managed with multimedia players BrightSign-, allowing users to work safely, challenge yourself and follow and analyze your workouts.

Group training is also possible., for which two or more digital screens are used that provide synchronized video content under the control of media players. Users connect to the Experience Station using an RFID wristband to access a wide, personalized range of exercises, that are shown in detail and to start the training on a screen 55 “, which can also be controlled by touch.

As Hans de Boer explains, Sales Director at Notice Branded Media, “BrightSign player manages the entire experience: recognizes the customer through the RFID bracelet, selects and delivers the right training videos from a library of over a thousand; monitor training progress, For example, through the customer's heartbeat, and when not in use, The digital kiosk can display promotions and advertising”.

FunXtion Experience Station was originally created with BrightSign 4K1042 media players, but since this manufacturer presented the Series on the market 3, Those responsible for Notice Branded Media use the XT1143 model, which offers them more advantages.

Harry Wiertz, Chief Innovation Officer at Notice Branded Media, points out about it: “we have an extensive library of content, with more than a thousand video clips. Each exercise is completed with a video that explains how to do it, together with others to celebrate success and offer counting. In the original players we use memory cards. 64 GB SD and H.265 compression to reduce file size by 50%, but the new ones have an M2 port that allows us to install a Sata SSD unit”.

Another significant advantage of the XT1143 players is that they are much faster and, above all, the incorporation of HTML5, which allows us to use complex content with a lot of memory, with layers of streaming video and live TV to further enrich the user experience”, says Wiertz..

The user can do their training however they like best, in an absolutely personalized way or shared with other users, and see your heart rate continuously and in real time, which includes the MyZone band that is worn on the chest and which is in turn connected to the gym's WiFi network.

Para Ernst de Neef, creator of the FunXtion concept, “Our vision with Experience Station is to train and have fun as if it were a game. Far from just having a screen, We offer dynamic and educational content that encourages the user to interact both individually and in groups., and although it is for anyone, It is very geared toward millennials.. The BrightSign player is the center of an ecosystem that includes an application -My FunXtion- integrated, as well as an online account accessible from the desktop for a group of users from any device”