Nike Unlimited Stadium: a unique Led track to virtually race against yourself

An outdoor athletics track in which the fundamental element is an LED screen that surrounds it; runners equipped with motion sensors and augmented reality technology structure this new installation in the form of running shoes that Nike has inaugurated in the capital of the Philippines.

Nike, the well-known brand of sports shoes and clothing, continues to innovate technologically both its establishments and the facilities that bear its name. If you recently used augmented reality in your new, central Paris store to show and try on your sneakers (more data in Digital AV), now it has opened in Manila (Filipinas) a running track in the shape of your LunarEpic running shoe.

The uniqueness of this outdoor court 200 metros, denominada Nike Unlimited Stadium, and in which up to thirty runners can participate, it is surrounded by an LED screen that allows the 'runners' to project their avatar and compete virtually against themselves..

To do this, sensors must be placed in their shoes., and after establishing an initial lap time, the data is sent to the screen using radio frequency identification technology. (RFID). On your next lap, your avatar running at your previous time appears on the screen., that the runner can overcome by competing against himself and beating his record in each lap.

As the record and number of laps improve, avatars get bigger on the Led screen, which is another incentive for real runners to improve their pace and performance.

Nike Unlimited Stadium will be open in the Philippines until next 21 of August, and the company does not rule out taking this project to other countries temporarily.

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