Elation Acquires Harman's M-Series Lighting Controller Range

The purchase of these assets, which will materialize at the end of this month of March, contemplates a limited license agreement to distribute these professional stage lighting control systems.

With this asset-based acquisition, Elation Professional will distribute M-Series entertainment lighting controllers from Harman Professional (before Martin Professional), in addition to offering technical support and service guarantee for previous sales of these systems, and the development of new products, ensuring a smooth transition in the customer and potential base.

The President of Elation Lighting, Toby Velazquez, assures that “we are excited to offer a series of world-class professional level control products to our entire customer base around the world.. By adding the M-Series range and its development group, with more than twenty-five years of experience in professional stage lighting control, “We are confident in meeting lighting designers' requests for powerful, easy-to-use control systems.”.

For your part, David Glaubke, director of public relations at Harman Professional Solutions, notes the company's satisfaction “for M-Series users to enjoy new feature developments while receiving, simultaneously, a continuous service from Elation”.

The company's strategy with this sale of the M-Series range assets to Elation responds, According to this manager, “at Harman we are focusing more on core audio products, lightning, video and control AV. While this represents a move away from lighting control for the company, It also means a greater investment in lighting and video accessories, where we see greater opportunities to provide value and innovation to our clients”.