Virtual stages, augmented reality and photorealistic graphics from Brainstorm at IBC 2018

The company has displayed an impressive live presentation of its graphic solutions at the event, in which real and virtual worlds are seamlessly combined in a flexible way.

The participation of Brainstorm in IBC (hall 7 – stand C19), which ends its edition today 2018 at the RAI Center in Amsterdam , has been marked by its most recent developments for the creation of photorealistic graphics, virtual scenarios and augmented reality content, with a theater staging whose content has been created with InfinitySet 3.

This is the latest version of its award-winning solution for virtual and augmented reality that allows the combination of the Brainstorm eStudio renderer with the Unreal Engine of Epic Games y, besides, the merger of Aston's graphics projects into InfinitySet, which adds another level of visually engaging content to virtual study environments.

David Alexander, Brainstorm commercial director, assures that “IBC is the perfect place to show our news and technology to the EMEA market.”. Attendees will appreciate, one more time, our flexible range of products. InfinitySet 3 and its striking live presentation will show exceptional results that will not go unnoticed, and our graphics solutions are unsurpassed in terms of flexibility and performance”.

InfinitySet 3 provides cutting-edge augmented reality features used daily by broadcasters around the world to create eye-catching shows with virtual sets and graphics. Technologies like TrackFree or features like TeleTransporter, 3D Presenter or VideoGate are helping clients engage audiences and significantly reduce costs.

Precisely the growing interest in augmented reality solutions has motivated the company to dedicate a space to this technology and thus demonstrate why clients like WWE (EU), TVN (Chile), RAI (Italia) and many others use InfinitySet to engage their audiences with high-end AR content daily with great success.

The creation and management of graphics is an integral part of Brainstorm's booth at this event.. Aston, the company's CG and graphics creation solution, shows advanced tools in this regard, including textures, materials, shaders, etc; with a contextual and easy-to-use interface that speeds up and facilitates the designer's operation.

Continuing with the graphics workflow, Neuron has also been presented, an integrated and MOS compatible system, template based, which allows the integration of complex graphics not only in the newsroom, but also in most common broadcast workflows. And OnMedia demonstrates how broadcasters can create engaging Social TV content with real-time 3D graphics created from social media and Internet sources..

Brainstorm has also exhibited new developments for meteorological and sports applications, that will expand the company's portfolio and complement the current range, offering additional possibilities to Aston and InfinitySet tools.