Benchmark in the technical management and complete production of concerts, festivals and major events in Colombia, and specifically Medellin, the company has not stopped investing in these two brands with which it has achieved a consolidated growth.

Robe Persival Producciones Medellin meyer soundBased in the Colombian city of Medellin, Persival Productions began its trajectory as suppliers of audio equipment and currently have a consolidated business in the market of rental of video and lighting systems to offer complete production packages to its customers.

specifically, the growth of the lighting area has been "slow and gradual compared to that of audio, but this changed when we acquired our first Steal Pointes a few years agoYou acquired their first Pointes de Robe a few years ago, and our success and expansion are closely related to this acquisition of luminaires", remembers Mauricio Agudelo, CEO and founder of Persival Producciones.

In these years, this company has not only used the Pointes for productions and events of audio and staging, but has increased its investment with the gradual acquisition of units, moving from the first batches of 32 luminaires to new purchases that have allowed them to have a greater amplitude of lights and versatility for their shows.

Robe Persival Producciones Medellin meyer soundIn addition, the company has also acquired Spiiders units and BMFLs. "When we buy the Pointes, we noticed that they began to appear much more in international events that were held in the country, as in Stereo Picnic, which is the largest festival in Colombia -explains Agudelo-. At that time there was almost no Robe's team present in Colombia, so we were very successful and it was a very good decision.".

Persival Producciones performs mainly concerts, tours and musical events, for those who also offer design services or collaboration with artists' DLs. They are also in charge of the most important fashion event in Medellin, Colombia Fashion, that it counted in its edition 2019 with a structure of 48 BMFL luminaires on the main walkway.

The company provides the technical management and complete production for around fifteen major annual events in stadiums with capacity of more than 50.000 people, as well as about forty concerts attended around 34.000 people in different venues in Medellín.

With this background, Mauricio Agudelo assures that "Robe has shown what we expected, with high quality products, design and flexibility, and we have had the support of AVCom Colombia, distributor of Robe for two years".

Something similar happens as far as investment in audio systems is concerned, with the brand Meyer Sound as a reference, with the acquisition of colombia's first LEO.


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by • 27 feb, 2019
• section: audio, lighting, business