Proximity Spain awarded agency of the year at the Inspirational Awards 2019

The IAB Spain Inspirational Festival has concluded its 12th edition with the participation of more than 70 speakers. During its celebration, the Inspirational Awards were presented 2019. Proximity Spain won the Agency of the Year award, and its 'Forever and ever' campaign, the Inspirational Grand Prize.

The XII Edition of Festival Inspirational of the association of advertising and digital communication in Spain, IAB Spain, has awarded the Inspirational Awards 2019 and has appointed Proximity Spain as Agency of the Year. Its 'Forever Never' campaign has been, also, Deserving of the Inspirational Grand Prize 2019 and the protagonist of this, Audi, has won the Advertiser of the Year award.

In its XII edition, The Festival has brought together the latest trends and has had the participation of more than 70 national and international speakers. The inaugural Keynote featured the creatives Toni Segarra, Leandro Raposo and Mauricio Rocha, that they have debated, together with Eva Santos, Festival director, about new advertising business models.

After the intervention of the creatives, gave way to the opening of six themed rooms (Digital Business, Video, Content, Data, Next y Hub), in which the challenges that the advertising sector has to face were analyzed, especially in the digital sphere.

During the gala celebration, the Jury awarded the Inspirational Awards, some awards that this year have renewed their categories: Digital Campaigns, Transmedia Activations, Digital Campaigns, Branded Content, Data Science, Digital Craft, Effectiveness, Influence strategy, Gaming, Digital Audiovisual Production, IoT prototypes, Startups and Young Digital Talents. To these are added the Agency of the Year Awards, Advertiser of the Year and Inspirational Grand Prize. In total, they have been granted 38 awards: 15 golds, 10 silver and 13 bronzes.