Ingram Micro and NEC Display Ibérica: a consolidated and growing alliance

For more than eight years, The audiovisual manufacturer has entrusted the marketing of its products and solutions to the technological wholesaler.

This is what Alejandro Rincón assures, Pro AV business manager one Ingram Micro: “the ability to NEC Display in providing solutions, in the face of growing demand in all areas of the audiovisual market, “It allows us to cover any project with this manufacturer”.

Among other advantages, Rincón points out that “NEC Display gives us the versatility to undertake any audiovisual project with the wide portfolio of available products that it has., with professional monitor solutions, projectors, IT monitors for the AV market and its latest launch of Led solutions that are complemented by Ingram Micro with logistics services, financial and customized thanks to the laboratory that Ingram Micro has in its facilities in Constantí, in Tarragona”.

With this collaboration between both companies "we can have the ability to offer our distribution channel all the advice and support for the prescription of any project that is requested by our clients", assures Ricon.

NEC Display Solutions' strategy is focused on offering more complete and specialized solutions, based on positioning as the only manufacturer capable of offering all visual technologies, projection, large-format LCD and direct-view LED screens, “which allows us to advise objectively and respond to the specific needs of each client and application”.

Around all this, the range of complete solutions has been growing., like the Infinity Board collaborative hub, los bundles Led, as well as software, like Hiperwall or Naviset, inter alia.

Within this specialization strategy, Federico Haba, country manager of NEC Display Ibérica, emphasizes that “working with partners like Ingram Micro opens up possibilities for additional services, with specialized pre-sales team, a great capillarity in the channel, a great logistical and financial muscle, and its international presence to address and respond to the needs of global projects, “more and more frequent”.

During the eight years that NEC Display has been working with Ingram Micro in Spain, “both companies have been evolving in the same direction, with the idea of ​​offering added value, and the results of the collaboration are highly positive, with great short-term growth expectations”, comments this manager.