Jashanmal attracts customers with Hikvision digital signage solutions

In the mall store Dubai Festival City Mall, Jashanmal has installed a digital signage solution made up of two arc-shaped LED screens and three interactive LCDs. 86 inches.

Jashanmal has implemented a LED and LCD digital signage solution Hikvision at the mall Dubai Festival City Mall. The goal was to increase footfall and offer a better customer experience..

Customers visiting large shopping centers and retail parks can access a world of products in a single location. But while these facilities attract large crowds, Stores must create offers and experiences that maximize footfall.

Innovative display technologies, like Led screens, can help stores stand out and gain a competitive advantage. In addition to attracting more customers to establishments, screens can be used to provide information about specific brands and products, or to order those that are not available in the store.

To achieve these benefits, Jashanmal is using LED and interactive technologies in its stores. “We understand the benefits of LED and interactive displays to create a wow factor which is why we decided to create and implement a captivating solution in our showroom at Festival City Mall in Dubai.”, explains Dinesh Dhingra, Jashanmal Group Support and Services Director.

Led and interactive screens

Jashanmal worked with Hikvision to design a solution consisting of two arc-shaped LED screens. This has been installed at the entrance to the showroom.

Each of these Led panels is one meter wide and 15 long, reaching from the floor, above the arched entrance to the store. The panels continuously display artistic content that is perfectly aligned with the Jashanmal brand, to create a welcoming environment for customers and encourage them to come in.

In addition to these huge arched Led screens, located at the entrance of the store, The digital signage solution includes three interactive LCD screens 86 inches. These are mounted next to the cash register., in the home goods area and in the luggage area.

Customers can use these screens to review product specifications and color options. If one is not available in the store, They can use the screens to search for them online.

To complete the solution, three other screens convey product details, brands and offers. The digital signage content displayed on these screens is also replicated on the interactive LCD ones., when customers do not use them to browse or buy products online.

After a bidding process, systems integrator was chosen Magnus Technologies to deliver the solution, with Led and LCD technologies provided by Hikvision.