Peerless-AV adquiere ADF Visual Display Products

Specialized in the creation of dvLed complexes, the purchase of ADF Visual Display Products strengthens the strategy Peerless AV to become a benchmark in this market.

Based in Southern California, the specialist in custom dvLed creation ADF Visual Display Products has become part of the multinational Peerless AV, that drives its strategy to become a benchmark in dvLed infrastructures.

This is how he explains it John Potts, CEO de Peerless-AV: “our dvLed business exploded practically overnight. We began partnering with ADF on projects where our capacity did not allow us to do it in-house. After learning about the quality of their product, we realized that they were the logical addition to the company to facilitate its dynamic growth”.

In this sense, ADF has until now worked as a discreet OEM design and manufacturing for two of the best-known dvLed infrastructure companies in the sector, setting a standard of excellence in this category.

Some of the most notable projects that have utilized ADF's engineering and manufacturing expertise include a huge videowall dvLed in a Las Vegas sports betting house, configured with a total of 1.680 dvLed panels as a plane to the wall with a 90º concave curve, as well as a system designed with trapezoidal dvLed for the lobby.

The latest ADF design for Peerless-AV is a fully floating 183×5 metros, designed with 915 cabinets and a cylinder 313,26 degrees, installed on the wall of a university building in Morocco.

“Peerless-AV has long been the go-to provider as an infrastructure and accessory partner.”, managing complex and competitive environments. We look forward to expanding our internal capabilities to be a more agile and holistic partner for all dvLed infrastructure needs.”, assures Nick Belcore, vp. executive of this multinational.

To Lou Mannick, AV industry innovator and founder of ADF, “The burgeoning dvLed market poses complex new opportunities as next-generation cabinets evolve toward a lighter, more flexible chassis”.

In this process, Edward Warner, ADF general director, states that “where before we positioned the cabinets, now we must urgently focus on the new paradigm of positioning pixels. This fits with ADF becoming Peerless AV, as we turn the page and embark on the next chapter to cover building surfaces with brilliant dvLed pixels”.