Mvix adds an audio feature to its digital signage CMS

Cloud software Mvix CMS has an 'audio ads' function, based on a machine learning algorithm, providing a communication solution for emergency alerts, in-store promotions or internal communication.

Mvix has incorporated the 'Audio Ads' function’ to your software digital signage cloud based, CMS. This module converts text into narration speech, similar to human voice.

While digital screens capture a 400 % more views than static ones, communication via audio is fast, efficient and impactful; especially in cases of announcing promotions and limited-time offers, share information in real time or transmit emergency warnings.

Audio ads deliver time-sensitive information to the audience and are quickly updated simply by text, which will then be played as audio on digital signage displays and audio systems.

Mvix CMS also has more than 40 language and voice options and supports media players from Mvix and BrightSign, as well as equipment with Android and Raspberry Pi operating systems.

By combining dynamic content and eye-catching audio, Customers can spread product information to boost sales, inform students and employees, on procedures for waiting customers and critical warnings for the preservation of life and property.

“Audio ads can be leveraged in most physical environments to promote messaging. Mvix is ​​closing the audiovisual gap to deliver holistic and impactful messages, that are managed remotely for maximum return on investment”, comment Mike Kilian, executive vice president.

New feature application environments:

• Retail stores: promotions and advertising in the store, welcome messages, important business updates, emergency alerts.
• Corporate communications: welcome messages, meeting room management , production announcements and metrics, emergency alerts, interactive signage.
• Educational institutions: school announcements, emergency audio alerts, cafeteria specials, classroom learning tool.
• sports stadiums: game updates, special menus, promotional offers, emergency alerts, advertising, contest announcements.
• Health care facilities: waiting times, communication with the patient , emergency audio alerts, employee and room schedules.
• Government institutions: emergency alerts, court records, upcoming events or initiatives.