WHEREAS 2024: the destination for innovation in AV Pro and systems integration

With more than 1.200 companies confirmed to show their solutions and the largest exhibition area in their history, attendees will be able to learn about the most innovative in the AV market in WHEREAS 2024. Besides, A complete program of content and keynote conferences will be offered.

Integrated Systems Europe (WHEREAS) will return to Barcelona 30 from January to 2 February 2024 as the most comprehensive exhibition for the AV Pro and systems integration sectors.

“Without a doubt, ISE is the destination for innovation, and we will show that it is not just a statement. With more than 1.200 confirmed exhibitors and the largest exhibition area in history, attendees will have many opportunities to discover breakthrough innovations at ISE 2024. Besides, Our comprehensive content program offers a platform to more than one hundred of the most innovative representatives in the sector. And be careful not to miss our keynote conferences. “These creative minds will impressively demonstrate how AV is shaping our everyday lives.”, states Mike Blackman, director general de Integrated Systems Events.

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WHEREAS 2024 offers a wide spectrum of the most innovative companies that serve all interests. From audio, content production and distribution, digital dignage and DooH up lighting and staging, multi-technology, residential and smart buildings, unified communications and educational technology.

The fair has grown and will now also occupy the pavilions 1 y 4 of Fira Barcelona Gran Vía. The pavilion 1 becomes the new home of the lighting and staging area, while the 4 offers a new location for content production and distribution, while allowing the expansion of multi-technology, lighting and staging areas.

The Discovery Zone of this year in Congress Square, significantly expanded, It is a must see. More than 70 new companies in ISE since 2022 will show their innovations, so that visitors find new and unexpected solutions that can revolutionize their projects.

The Pavilion of Catalonia, located on Congress Square, welcomes local companies active in the audiovisual sector and influences business growth opportunities. It is also the place where the ISE Open Innovation Challenge is held, organized for the third consecutive year by action (the Catalan Trade and Investment Agency) y Enterprise Europe Network.

He Innovation Challenge is a hybrid matchmaking service that brings technology providers into contact with Catalan companies seeking to acquire solutions. Congress Square will also house Barcelona City Council, that will host local startups, as well as the Audiovisual Cluster of Catalonia.

Plug and Play It is one of the new features of this edition. An innovation platform that connects emerging companies, corporations, venture capital companies, universities and government agencies.

In this contest it will offer a four-day program. The morning sessions of the Plug and Play Stage will begin with presentations and round tables on innovation topics, while the afternoons will be dedicated to startups. Companies with a vision of the future, at the forefront of innovation, They will have the opportunity to show their solutions on stage and make presentations to investors. El Plug & Play Stage, located on Congress Square, It will be an opportunity to see the future in action.

Content program: With nine specialized conferences that will take place during the fair, Visitors will be able to learn from the most innovative minds in the industry, enjoying a series of immersive demos, round tables and workshops.

There will also be free sessions throughout the day at ISE, which will be held at the same time as the conferences. The innovative approach extends this year to the deployment of a real-time translation and transcription service, powered by artificial intelligence and provided by KUDO for conferences, ensuring content is available to the widest possible audience.

ISE Tech Tours: In collaboration with the Audiovisual Cluster of Catalonia, These visits offer an opportunity to see the most advanced technologies at the show in action. The program for 2024 has expanded to offer more even more exciting experiences this year. In this link You can register for these visits.