Alfa5 XR Sports, the largest expanded sports center in the world, opens its doors in Barcelona

The mythical Alfa5, located in the heart of the Poblenou neighborhood in Barcelona, reopens its doors as Alfa5 XR Sports, the largest XR Sports center in the world with 9 Expanded sports experiences with a new concept that combines sports practice with cutting-edge immersive technologies.

With more than 2.000 m² of extended reality sports experiences, The center will allow you to practice different sports in safe environments. virtual reality, metaverse and spaces with interactive projections latest generation. For this, It has technologies expanded reality (XR), a concept that includes different immersive technologies that add a digital layer to the reality that surrounds us: from virtual reality (VR) to interactive environments.

The new Alfa5 center reopens the doors of the legendary sports space of the same name in the city and consolidates Barcelona as a benchmark hub in innovation, technology and digital entertainment, as well as international sportstech capital.

Alfa5 is a project Layers of Reality, pioneering studio in the creation of audiovisual and expanded reality content, y Ubae-Eurofitness, a cultural entity, recreational and sports whose purpose is cultural and sports promotion.

Ana Oliveras, director of Alfa5, highlights that “We bring expanded sports to Barcelona in a pioneering way, that combine traditional physical sport with cutting-edge immersive virtual reality technologies, metaverse or interactive projections. This space represents a new way of understanding the fusion between sports values ​​and experiences with cutting-edge digital technology., that until now had only reached the general public through science fiction. Alfa5 promotes the city of Barcelona as a reference in innovation, sportstech and digital entertainment”.

Jordi Sellas, socio director de Layers of Reality, ensures that “Alfa5 is a space for digital innovation linked to sport and culture that aims to investigate the implications of the use of expanded reality technology and its influence in a context in which the barriers between disciplines and genres are increasingly blurred.”.

For your part, Anna Pruna, managing partner of the Ubae-Eurofitness group: states that “Alfa5 XR Sports reopens the doors of the legendary space in the Poblenou neighborhood, which became the largest sports center in Catalonia and a key facility for Barcelona. The new Alfa5 recovers a leading space in sports practice, now expanded with the combination of digital technologies, and maintains the essence of an open space for all audiences. Alfa5 XR Sports users will be able to explore new limits of sport and adventure with the latest in technology”.

9 expanded sports experiences

Alfa5 visitors will be able to participate, individually and collectively, in 9 immersive and interactive experiences, that combine fun and competition, in nine different spaces:

• XR Arena: the central and largest room in Alfa5, a 200m² court with interactive audiovisual technology where participants compete in teams to get the best score.
• XR Aim: old space dedicated to shooting practice that recovers the concept in a more virtual version.
• XR Metaverse: a space of metaverso and multiplayer where participants compete in two teams. Players interact with each other and with digital elements, in real time, with the aim of creating a team strategy and surpassing rivals in points.
• XR Fly: an experience of virtual reality where to live the sensations of an authentic paragliding descent, a 4.000 meters of altitude.
• XR Laser: room where players must cross lasers and achieve impossible challenges in the purest style of action movies like Mission Impossible or Ocean's Eleven.
• XR Adventure: a room 360º virtual reality which will offer a program of films related to risky and adventure sports, and that premieres with the movie Everest.
• XR Ball: space with four interactive walls to play soccer, where shooting is the key tool to win. Two game modes are proposed: cooperatively or against everyone.
• XR Tennis: an old squash room where you can practice racquet sports through virtual reality glasses that multiply the experience.
• XR Wall: an interactive climbing wall designed for all ages and all levels.

Alpha5, a historical space in Catalonia

The old Alfa5, the largest sports center in Catalonia, It was inaugurated in Barcelona in 1985. The equipment soon became successful, offering in a single space the possibility of practicing any sporting discipline.. The old Alfa5 could host large sporting and cultural events, which placed it as a leading sports center in the city.

Alpha5, which is already part of the history of the Poblenou neighborhood (Barcelona), It has been renovated to adapt it to the new needs of the project, but maintains the essence and history of the sports center. With the reopening as the largest XR Sports center in the world, Alfa5 recovers its position as the city's key equipment in sports practice, now expanded with the combination of digital technologies.