Alfalite equips Emav's new virtual production studio in Lisbon

The new study of emav It has a Led wall Alfalite Modularpix Pro 1.9 Orim VP XR de 25×5 meters and a Modularpix Pro Led ceiling 3.9 HB VP XR de 8×5 metros, Powered by the real-time graphics engine Pixotope and camera tracking systems TrackMen.

emav, one of the main technical producers in Portugal and part of the Media Capital Group, has inaugurated an innovative study of Virtual Production (VP XR) equipped with Alfalite Led technology.

Composed of Vantec Danmon Group Portugal, The project represents an important advance for the film industries, television and advertising in the country, and reinforces the position of the Luxo country within the growing Iberian panorama of virtual production.

The new studio has a screen Led Alfalite Modularpix Pro 1.9 Orim VP XR of 25×5 meters and a Modularpix Pro Led ceiling 3.9 HB VP XR of 8×5 metros, driven by the Pixotope real-time graphics engine and the TrackMen camera tracking systems. This configuration allows you to create hyperrealistic virtual environments for film productions, series, advertising, video clips and live events.

“Alfalite panels have met all our expectations. Color reproduction is accurate and uniform across the entire surface, and the flexibility in brightness and contrast levels allows us to work with different lighting configurations without compromising quality.”, points out Jorge Faria, advisor to the general management of Emav.

In addition, Faria also highlights the quality of the entire ecosystem. “The reliability of the motors and the LED screens left the director of photography and the director very satisfied with the images captured on the virtual set.. “We have gained a tool that will allow us to save time and maintain total control over each scene that we decide to shoot virtually.”.

According to Jaime Amores, product manager de Vantec, The Emav project “is a clear example of advanced technological integration and collaboration between different systems”. Highlights are “the perfect compatibility of Alfalite LED panels with Pixotope's rendering and tracking infrastructure.”, guaranteeing a perfect correspondence between real and virtual elements”.

Vantec chose Alfalite for the proven quality of its products, its experience in virtual production environments and its proximity as a European manufacturer. “From the initial phases, The Alfalite team demonstrated great technical competence and a collaborative attitude, which greatly facilitated the integration. The reliability of the product and the confidence in its technical support were decisive factors”, Add Loves.

To Luis Garrido, CEO of Alfalite, The project reflects the strength of collaboration and shared knowledge within the European audiovisual industry: “This installation at Emav is not just about Led technology, but to offer creative professionals a reliable tool, precise and adaptable. The project was possible thanks to our partner in the Portuguese market, VP XR., Vantec Danmon Group Portugal, who led an initiative to promote virtual production in the country, together with our trusted collaborators Pixotope, Tangram Solutions y Raised by Monsters”.