This is the series 6 by BrightSign, the latest in multimedia players for digital signage

The updated range of the series 6 BrightSign offers performance improvements over previous versions, including 4K video support 60 Hz and HDR images of 10 bits.

BrightSign now has three new products in the series in its portfolio of digital signage solutions 6: XD6 and HD6 digital media players and XS6 system-on-chip solution (SoC).

The series 6 represents the latest in digital signage media players and offers a greater performance and flexibility, while embodying the versatility and reliability BrightSign own. Industries need digital signage that offers great performance, safety and reliability. Designed in response to this need, the series 6 offers a Smooth 4K and dual-4K playback, immersive graphics, Integrated NPUs to run powerful AI applications and a Secure BrightSignOS operation with specially designed hardware to deliver uptime in demanding business environments.

While the BrightSign XS6 is designed to integrate into BrightSign Built-In partner displays and runs BrightSignOS as its native platform, he HD6 offers high definition graphics, while the XD6 supports 4K output with enhanced capabilities for HTML-based presentations. He XD6 also includes support for Power over Ethernet Plus (PoE+) for greater flexibility with maximum 4K performance and advanced visual requirements.

AI Platform

On the other hand, as was evident in ISE 2026, BrightSign offers a set of new toolkits designed to help partners and end users incorporate artificial intelligence (IA) in digital signage workflows. The goal is to improve interactivity, customization and operational efficiency in a variety of signage applications.

The new tools are supported by a unit of neural processing (NPU) integrated, enabling BrightSign players to run AI applications locally without compromising performance. Users can combine AI-generated information with videos or graphics to offer more dynamic and specific content. BrightSign highlights that its AI-ready players and software toolkits are designed to help create personalized experiences on the device.