Jabra expands its distribution network in Spain with SCT Telecom

Jabra closes an agreement with SCT Telecom as a new wholesaler in Spain of the manufacturer's solutions that are characterized by combining advanced developments based on AI with innovations in design and functionalities aimed at responding to the current needs of professionals and organizations.

With a solid track record in the telephony and technology sector for SMEs, SCT Telecom will support Jabra to strengthen its positioning in Spain and advance its objective of becoming the brand with the largest market share in the business audio and video solutions.

Daniel Bartholomew, Jabra Distribution Manager for Spain, recognizes that “The alliance with SCT Telecom has strategic value for us, since it allows us to cover a spectrum of the market in which we sought to strengthen ourselves at the local level: small and medium enterprise. As with the rest of our partners, We trust in SCT Telecom to increase our presence and bring our solutions closer to a greater number of professionals”.

For your part, Paco Franco, director general de SCT Telecom, states that “We have always been characterized by being extremely selective with our partners; We work with the best because our clients expect the best. Integrate Jabra into our value proposition, after almost four decades of leadership in the sector, reinforces our commitment to quality and constant innovation. We are convinced that this alliance will be key to the growth of both companies”.

A key year

2026 It is being a key year for Jabra. In the first quarter, the company made one of the most relevant recent updates to its product portfolio: the launch of its new generation of professional headphones, Evolve3. Developed from the success of its predecessors, the range combines advanced capabilities, such as AI-based audio technology and Adaptive Noise Cancellation, with a renewed and modern design without microphone rod. In parallel, The firm has launched new models of its line for meeting rooms, like the PanaCast 55 VBS oh go PanaCast Room Kits, a proposal in pack format that combines three Jabra solutions to offer companies a scalable solution with which to adapt their offices to the hybrid reality.

The company's growth plans are also reflected in the reinforcement of its commercial team in Spain, with the recent appointment of Daniel Bartolomé as the new Distribution Manager for this market. In this context, The alliance with SCT Telecom is presented as a commitment to provide greater capillarity to its national network of partners, which already includes TD Synnex, Ingram Micro, Itancia and Wifidom, with whom they collaborate at the Iberian level.