Coinciding with the Christmas holidays, Clear Channel France has launched a new platform-out-of-home digital (DOOH) advertising in eleven French shopping centers, with a total of 130 totems in which, as a premiere, a campaign of exhibits Coca Cola.

Amid the frenzy of holiday shopping, Clear Channel France It has deployed a new advertising channel digital OOH composed of 130 posts installed in 11 French shopping centers. The first digital signage campaign that develops in all this new digital park outdoor advertising agency has been set andn launched by Coca-Cola and Territoires (OOH Department Starcom), Entitled 'Of happiness for all',

The four spots of 10 seconds shown were created by Publicis Conseil and design studio Clear Channel. Customers will have the opportunity to see them during their purchases until December 31 in the 11 malls covering the Clear Channel digital platform: Parly 2, Belle Epine, Val d'Europe, Aubervilliers le Millenaire, Chambourcy, Boulogne-Billancourt Les Flights, Claye Souilly, Pontault Combault, Bordeaux Mérignac Soleil, Montpellier Nancy Grand Sud and San Sebastien.

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By • 22 Dec, 2011
• Section: Digital signage

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