The technological solutions integration company Alzinia will provide the digital signage system for the session that the Thyssen-Bornemisza Foundation will organize at the FICOD (International Digital Content Forum 2011).

Of the 22 al 24 November is celebrated in Madrid FICOD 2011 (International Digital Content Forum), in which the Thyssen-Bornemisza Foundation organizes the round table 'Relocation of digital content in cultural environments: in search of the user'. This event will address the obligation of cultural institutions that have great potential in the digital environment thanks to the quality of their content to create resources and projects of interest in web environments where different user profiles regularly attend.: videos, images, collaborative encyclopedias, webTV channels, streaming music services, educational repositories, electronic publications… to disseminate said content. Before making this effort, it is advisable to have a strategy to study the organizational implications., legal, marketing and promotion as well as setting goals and being able to measure their impact.

Javier Pantoja will participate in the conference, responsible for the Prado Museum website; Titto Ferreira, CEO of TF Interactive; Iñaki Arredondo, co-founder and CEO of Madpixel; Adolfo Corujo, from Llorente and Cuenca; and Javier Espadas and Ana Alvarez Lacambra, Head of IT and responsible for the web and new media, respectively, from the Thyssen-Bornemisza Museum.

Alzinia will be in charge of offering personalized digital signage solutions at the event, powered by Liquid Images, a modern and innovative advertising system for establishments and shopping centers. It is a light and impactful audiovisual system for advertising., digital signage, audiovisual promotion, etc. with content updating in real time, and different screen sizes, and customizable.

By, 16 Nov, 2011, Section: Digital signage, Display

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