Christie E Series brings to life the new World of Yamaha auditorium in South Africa

Stage Audio Works (SAW) The new audiovisual equipment of the new Bidvest World of Yamaha has been completed, in the South African province of Gauteng. For this, has used the first new generation of image projection from the Christie E Series.

Stage Audio Works has chosen to project Christie for the new Bidvest World of Yamaha visitor center, located in Marlboro, Sandton (South Africa), which has become the hub for all Yamaha divisions in the Gauteng province, including music, audiovisual, bombs, motors and generators, motorcycles and smart machinery.

Yamaha Distributors South Africa, one of the main suppliers of SAW, He turned to this company for advice on how to equip his new home, in a location located and developed by Bidvest, its owners. After acquiring the land and some warehouses located on it, el holding Bidvest Ltd. modified its characteristics, creating a spectacular auditorium with a capacity of two hundred people for multipurpose presentations and corporate events. And this is where the new DHD670-E comes into the picture.

Given the experience and knowledge in the field of projection of the Johannesburg specialists, Demonstrations of a wide range of possible Christie solutions were carried out, to show how it works, but also the cost of ownership. In addition to those demos, Hugh Overy, by SAW, organized a new comparison demonstration with competitive high-end brands. Christie was, by far, the winner of the battle.

Large format screen
Shaun Xavier, by SAW, has explained that “The objective of the contract was, in essence, provide the auditorium with a six-meter-wide, high-definition projection screen. Our offer won thanks to its price and the relationship we already had with the client”.

This is the key hub of World of Yamaha and it was essential that Moto GP could be broadcast on the high definition screen with an aspect ratio of 16:9, that lived up to Yamaha's enormous sporting stature. Taking a digital power signal from a Kramer matrix switcher, SAW recommended the new DHD670-E single-chip DLP projector, con 6000 ANSI lumens and high resolution, mounted on a frame and equipped with a short focus lens.

This high-brightness element offers lamp redundancy, with double lamp platform, uninterrupted operation and high definition display combination, with a six-segment color wheel as standard. But in addition to long-lasting lamps, The DHD670-E is backed by warranties, Christie service and support.

dynamic space
The second projection requirement was raised in the restaurant area / cafeteria, an open space that can be used to watch sports and news on satellite channels along with looped content throughout the workday, on a screen four meters wide, with an aspect ratio of 4:3. For this space, a ceiling-mounted LX605 projector that was capable of projecting 6000 ANSI lumens and XGA standard power.

“Those projectors offer the right balance between price and specification, because the 3-chip models were out of budget”, confirms Xavier.

SAW's technical team provided support throughout the installation process, being closely involved in projector calibration. But in addition to the projection, were in charge of providing the scenic elements of the Auditorium.

Reference center
Phil Lord, Christie sales consultant for Africa, comment: “We are delighted that this installation will be the flagship of the Christie E Series and to partner with a global brand like Yamaha”.

Ian Pears, CEO of Yamaha Distributors South Africa, he sums it up by stating: “Bidvest's World of Yamaha positions itself as the introducer and welcomer to the Yamaha experience. We have a complete shopping center that offers the entire range of Yamaha products, from clothing and accessories to sound rooms specifically designed to test our entire catalog of musical instruments and audio equipment. And the new theater will be dedicated, not just product launches, to musical evenings and conference space at the service of our different divisions: It will also be offered for rental to external clients and our partners”.