The French team Olympique de Lyon and the German sports brand Adidas are going to revolutionize the football market with the first t-shirt with a three-dimensional design, which will be sold with 3D glasses to appreciate the details.

First it was in the cinema, then in magazines and now 3D promises to change the design in soccer. Adidas is about to officially launch the first three-dimensional t-shirt. The French Olympique de Lyon has been the club chosen to debut the model as a tribute to the brothers Auguste and Lois Lumiére, quienes fueron los primeros que realizaron una proyección cinematográfica pública y que eran de esta ciudad gala.

in a bet 100% de marketing, The German brand is already promoting the new model that the French First Division team will use, although he will only use it in international matches. The shirt will be black and will present the shield with reliefs and a series of lines with effects. Fans will receive 3D glasses before entering the field to appreciate the original details designed on the chest of the sweatshirt.

[youtube]http://www.youtube.com/watch?v=dYyveBnIo-w[/youtube]

By, 4 May, 2012, Section: Infrastructure, Simulation

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