BrightSign provides the new AU320 digital signage audio player

The digital signage solutions provider, BrightSign, revealed at InfoComm 2012 el BrightSign AU320, a new audio distribution product that further expands the company's digital signage solutions portfolio. The AU320 is a networked audio solution that integrates message playback and background music at points of sale and other commercial establishments..

BrightSign have used InfoComm 2012 (stand N2056) as a framework for the launch of the BrightSign AU320, a new player for audio distribution in digital signage applications. Jeff Hastings, CEO de BrightSign, has stated: “Although people often do not consciously realize, audio is pervasive in commercial environments, and directly influences our mood when we are visiting these businesses. From happy background music in stores that encourages us to buy, relaxing music in a doctor's office that calms our nerves, background audio significantly impacts our experience when visiting those businesses.”

The AU320 is a scalable solution that allows everything, from simple background music to zone-specific audio that integrates and complements digital signage implementations. Can be used in countless applications with unique requirements, like for example, the image of a bus travel company that wants to establish specific audio tracks when BrightSign's product geo-location capabilities indicate that the bus is moving within a certain geographic radius.

Among the main features of the new BrightSign AU320:
• Background audio: Upload playlists by simply posting them to an SD card or uploading them over a network connection.
• Content Compatibility: supports a wide range of licensed content and custom audio playlists; supports audio file formats including MP2, MP3, ACC y WAV.
• Audio / Synchronized Video: Integrate music and messaging with digital signage to deliver an audio experience / cohesive video.