'Mirror, mirror' digital signage to try on clothes on social media

Five Faces, an Australian IT company specializing in digital signage software and solutions, has developed OmniMirror, an interactive display system that allows retailers to leverage social media to influence and promote their brands and products on a single marketing platform.

The companydigital signage software sa Five Faces makes technology available to fashion fans that allows them to look at themselves in a digital mirror and upload photos of themselves in the clothes they are trying on so that their 'friends’ from Facebook and Twitter can give their opinion about their 'look’ and then consider whether they also buy those products.

OmniMirror is an interactive mirror that blurs the lines between in-store shopping, online shopping and social networks. A customer who participates in more than one sales channel is likely to spend three times more with that retailer than a customer who is only present in one channel.. OmniMirror emphasizes the importance of exposure and encourages customers to participate in more than one channel.

OmniMirror is capable of engaging the customer, influence your purchasing decisions, encourage registration in the loyalty program, and distribute products and brands to customers' friends, who can then resort to online shopping if they like what they see. This is the power of the new device developed by this Brisbane-based company (Queensland, Australia), which can also be configured to offer promotions to customers if they take a photo or buy online, giving them instant gratification.

'Mirror, mirror’ digital signage to try on clothes on social media

Five Faces, an Australian IT company specializing in digital signage software and solutions, has developed OmniMirror, an interactive display system that allows retailers to leverage social media to influence and promote their brands and products on a single marketing platform.

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