D-retail, company specialized in developing and distributing technological tools for the point of sale, is going to show its latest digital signage products at Expo Retail, the professional product salon, services, knowledge and trends aimed specifically at retail commerce held from 17 al 19 October at Feria de Madrid together with Viscom Sign and Digital Signage World.

Expo Retail returns after a five-year hiatus. The commercial equipment show that held its last edition in 2007 resumes its march and is going to celebrate its fourth edition of the 17 al 19 October in the pavilion 10 from IFEMA in parallel to Viscom Sign and Digital Signage World.

The show is aimed specifically at the Spanish trade sector and its target audience covers all commercial formats., from large stores to small specialized stores, as well as manufacturers and distributors of consumer products, emphasizing the conceptual and technological innovation of commercial spaces as a tool to respond to the preferences of today's consumer, presenting the most innovative proposals in design, equipment, marketing and technology.

The company d-retail will be present at the event to exhibit the latest developments in signage at the point of sale, showing how to manage, from a single software, all visual communication from multiple points of sale: from traditional signage to digital signage, cross marketing, Apps,…

The company will show its exclusive supports to turn a tablet into an interactive information point, its digital signage systems specially designed for retail, distribution and trade: screens that reproduce content depending on the observer, scales that show on the screen offers of complementary products to those being weighed, reproduction of content in shop windows: Everything designed to influence the customer at the exact moment where the purchase decision is made.; and will explain how its content creation services for digital signage work.

d-retail has in its catalog the signage software for points of sale Prestige, used to create offers and promotions in distribution, shops, and specialized distribution: Templates with texts that fit the available space, management system data import, automatic calculations, auto-scalable posters, possibility of centralizing templates and printing in store while preserving the corporate image.

By, 16 Oct, 2012, Section: Digital signage

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