Samsung creates its first Demo Center with digital signage and hospitality display solutions
In a facility of 250 square meters, Samsung offers partners and B2B users a meeting place to showcase their digital signage solutions structured in vertical sectors.
Samsung Electronics has opened the doors of its first demonstration center designed for the digital signage and Hospitality Display environment (HD). It is a meeting point for partners and companies where they can meet, in a space of 250 square meters, the solutions that Samsung offers for this market segment.
And with this objective, these facilities, which are located in Getafe (Madrid), They are structured according to the main digital signage and Hospitality Display products.: LFD (Large Format Display) for retail sectors, corporate and education, restoration and transportation (especially airports); digital signage through unconventional videowall formats and outdoor screens; and HD solutions for the hospitality sector.
Retail applications focus, above all, on vertical screens and have their sights set on the world of fashion. There are two Samsung digital signage bets in this sector: large format screen or video wall in column.
The latter is displayed in the demonstration center on a 3-inch LED screen.×1 with an ultra-fine format (frame-frame separation 5,5 mm) which minimizes interference, maximizes the viewing area and offers a brightness of 450 cd/m2, ideal for public environments. Content management is done remotely using MagicInfo-i Premium software, installed on Samsung SBB-C modules that are integrated into the displays.
Regarding the large format screen, it is the ME75C inch LED monitor.. The e-LED technology of this model stands out for its lightness and shallow depth (under 49 mm) which facilitates its installation and minimizes infrastructure requirements to fit with the decoration of the stores. The monitor has the integrated Samsung Smart Signage Platform, composed of a Dual Core CPU, a local storage drive of up to 4 GB, a media player and the Samsung MagicInfo S and MagicInfo Lite digital signage applications, that complements the function of the monitor, making it an All in One solution.
Corporate and Education
For the business world, Samsung sets its sights on internal information systems, in equipment designed for meeting rooms. Samsung's bet in this field is large format professional monitors (46, 55, 65 y 75 inches) or video walls with an ultra-thin frame, instead of traditional projectors.
The main advantage of Samsung solutions in this field is their great scalability and the possibility of converting these monitors into interactive E-Board systems for which only a touch sheet is necessary.. In the Getafe demonstration center there is a LED monitor installed 75 inches ED75C, suitable for rooms approximately seven meters long, with a capacity of 12-14 personas.
For the world of education, Samsung offers an E-Board solution for which a 65” MD65C large format LED monitor has been used with a 65” touch module attached and the solution (S/W) digital classroom management MagicInfo IWB. IR technology touch foil turns the monitor into an interactive solution (E-Board) with six simultaneous touch points through simple integration.
MagicInfo IWB digital classroom management software enhances the whiteboard writing and student learning experience, as well as the control of the class by the teacher. It also has tools that encourage the interaction of students' mobile devices. (tablets, laptops, etc) with the digital whiteboard and allows teachers to monitor student learning and control the tasks they perform on the devices.
Restoration
Within the restaurant environment, Digital menus are gaining more prominence every day due to the possibility they offer to promote products and carry out promotions in a dynamic way.. Besides, This information can be accompanied by images and videos that facilitate the purchasing process.
The solution that can be seen in the Samsung demonstration center has been carried out with three LFD LED monitors of the MD40C model from 40 inches, located in horizontal format 1×3. Besides, integrates the Samsung Smart Signage Platform, which eliminates the need for an additional PC or media player. One of the Apps included in the monitor platform, is MagicInfo-S Premium that has been used to create, distribute and manage content as well as control the parameters of the
monitor from a remote server.
Transportation and airports
Flight information displays for passengers are perhaps one of the best-known and most widespread applications of large-format professional monitors.. Samsung offers Flight Information Display solution, which ensures high reliability for intensive use applications 24×7 as is the case of Airports.
Inside the Getafe Demo Center, a model LE32C of 32 inches and another PE40C of 40”, both certified to work 24 hours a day without interruption and with a professional anti-reflective panel that guarantees the readability of the information that is of vital importance in this environment.
With PC PIM modules integrated into the monitors (without external wiring through OPS technology) and the MagicInfo-i Premium management tool, the content displayed on the screens is created and managed. Data Link software developed by Samsung and compatible with MagicInfo-i Premium, allows you to directly link the databases with the content of the screens, achieving content updating in real time.
Videowall y outdoor
Perhaps the most spectacular part of the demo center is the one dedicated to video walls with unconventional formats where the design is sought to attract the public's attention.. Here you can see a video wall made up of several screens (2×2) and two others made with so-called broken or irregular video walls that offer great communication possibilities, attractive and spectacular.
El videowall 2×2 It is made with four LFD LEDs from the UEC Series (2 UE55C units of 55” and 2 46” UE46C units), specially designed for the assembly of Video Walls in commercial environments. A video wall that can broadcast content in 4K.
Regarding the irregular video walls that Samsung has exposed, it is made up of 10 monitors of different dimensions of the UDC series (4 UD22B units of 21.6” and 6 UD46C 46” units) y 10 powerful SBB-C Modular PCs integrated into the back of them.
To place in shop windows, Samsung offers the 46” SL46B model installed in vertical video wall format 1×2 with a high gloss (1500cd/m2) which guarantees a perfect visualization of the content in the shop windows at any time of the day and even under direct sunlight. For outdoor totem, Samsung offers an All-in-One system with an integrated 46” screen model OL46B. Its high brightness of 1500cd/m2 guarantees the correct visualization and readability of the contents even under direct sunlight.. The contents and parameters of the monitor are managed remotely through MagicInfo-i Premium.
Hospitality
Within the Hospitality area, all the series that make up the professional TV portfolio are shown. (Hospitality Display) from Samsung for the hotel or hospital sector. Includes advanced equipment management features, that increase the comfort of guests in the rooms. In addition to providing high image quality and energy efficiency thanks to LED technology; and compatibility with management solutions developed by Samsung (Samsung Lync Reach y Samsung Lync Sinc). The series exhibited in the Samsung Demo Center for the Hospitality area are: Serie 460, Serie 670/ 675, Serie 673, Serie 690 and the series 890.
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