Toshiba commits to ISE 2015 with the digital signage industry with a complete offer
After announcing its entry into this market a year ago, the Toshiba stand at ISE 2015 deploys its developments as a global supplier in this environment with the new generation of TD-X552 video wall, que reproduce contenidos 8K nativos; Pro-Signage professional digital signage displays and configuration software, gestión y programación de contenidos.
Toshiba Europa participate in WHEREAS 2015 with a wide range of digital signage and digital signage solutions, which shows its commitment as a global supplier in this market one year after announcing its entry into it, in addition to expanding this business to new countries and increasing its commercial team in this region.
With more exhibition space than in the last edition, the Toshiba booth (4-S60) at the Amsterdam RAI shows this company proposal (most available in the second quarter of 2015) with a large video wall, compuesto por dieciséis pantallas Full HD, reproduciendo contenidos en 8K nativo. around him, other ultra-thin bezel video walls offer native 4K images.
Compuesta por los modelos TD-X552X y TD-X552M, these systems 55 inches for video wall configuration are specifically indicated for installations that require large screens with 24-hour uninterrupted operation×7 and enhanced content management capabilities.
With a diagonal of 139,7 cm (55”) and ultra-thin frame (of 3,8 mm.), These video walls allow the combination of up to one hundred screens (10×10) en orientación vertical u horizontal. El modelo TD-X552X ofrece un brillo de 700 cd/m², mientras que el sistema TD-X552M proporciona 500 cd/m², ambos con un ángulo de visión de 178 degrees.
Toshiba video walls can be used independently or within a tiled configuration, so they are suitable for a wide variety of digital signage applications and in control rooms for the dissemination of high definition content on a large scale, as well as support for UHD when connecting four drives (in configuration 2×2) sin necesidad de un equipamiento PC especial.
A través del puerto DisplayPort 1.2a, A single input is required to play content on all screens, en lugar de una por display. Added to this is the integration of a multimedia player as a differential., that simplifies content management and avoids the need for an external one.
As far as connectivity is concerned, Both models include RS-232/LAN control to access content from a variety of sources; OPS slot (Open Pluggable Specification), that simplifies and speeds up installation and configuration, eliminating the need for external cables and other playback devices.
Cartelería digital Pro-Signage II
After launch, at the end of last year, of TD-E series displays for digital signage, Toshiba has presented its new Pro-Signage II range on the first day of the event, diseñada para uso continuo 24×7 en entornos profesionales, y formada por los modelos TD-Z422, Z472 y TD-TD-z552,en formatos de 42, 47 y 55 inches, respectively.
These screens, con montaje horizontal o vertical; Full HD resolution (1.920×1.080 pixels) y un ángulo de visión de 178 degrees, ofrecen una configuración de 5×5 at most, with option to offer Ultra HD in configuration 2×2 Daisy Chain.
De diseño elegante y marco fino, Toshiba Pro-Signage II integrates high-brightness displays (450 cd/m²) and Led backlight technology to ensure visibility even in environments with poor lighting conditions. This series easily plays all kinds of content from a wide variety of media, gracias a sus opciones de conectividad: two HDMI ports, entrada DVI-D y DisplayPort 1.2. Besides, all models include an RS-232 and a LAN port, allowing users to control settings and power input and manage the display remotely.
Pro-Signage II también incorpora una ranura OPS, that simplifies its configuration and installation without the need for external cables to playback devices, in addition to integrating a multimedia player to facilitate content management and offer images, music the video, via USB, dependiendo de las necesidades del negocio.
Presentation of digital signage software
Another novelty presented by Toshiba is its new digital signage software, available in two versions, standard and advanced, easy to use to manage programming, personalization and playback of device content and information with total flexibility.
Toshiba software has a wide range of options to make custom configurations and adapt to the needs or objectives of any type of business or establishment.. In this sense, can be managed as a standalone system for a single screen, on a local server for a set of displays installed in the same location, or in the cloud to remotely manage multiple displays located in multiple locations.
The software is available in an OPS unit for installation on Toshiba professional digital signage displays that integrate this option., and also integrates a management system that supports a wide range of formats and eliminates the need for an external device.
Además de los propios contenidos, This software offers detailed information on the status of devices and screens for advanced management. Administrators can check the status of downloads, storage, use and perform other tasks remotely, as well as identify threats before they manifest to maintain proper functioning.
With the advanced version you can record the device's work history, así como crear reglas de sistema, including user profile management through three roles; or the contents depending on the location of the screen, The latter aspect is very useful in the case of videos or other content with age restrictions..
At the company's stand, professionals can see the practical application of its solutions in a wide variety of scenarios and sectors.. So, for the retail sector and in particular fashion stores, The firm has developed a virtual clothing fitting room, denominado Virtual Fitting Solution, en el que los clientes pueden probarse prendas, incluso si el establecimiento está cerrado.
Another innovative solution is a touch screen in table format (resistente a derrames de líquidos) that allows you to inform and serve clients in different spaces, tales como una recepción.
European expansion
Toshiba, which began its activity in the digital signage and signage market in 2014, concretamente en Reino Unido, France and Germany, It is currently present in most European countries, including Spain, where it began its operations in this business in March of last year.
Para acometer esta expansión del negocio, Toshiba has been opening its own offices to directly manage its activity and promote its growth. The company, which has tripled its commercial staff for this business in recent months, It has also created teams of professionals with extensive experience in it in several European countries..
The objective of this organization is to manage the business directly and with its own teams in Spain., France, Germany, United Kingdom, Italia, Poland, Benelux y Países Nórdicos, while in the rest of European countries the company is present through distribution agreements.
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