Carolina Herrera perfumes expands its digital signage circuit with an angled LED screen

The brand's display in an important shopping center in Barcelona has a high-resolution LED visual system. & Go and Admire, that has been integrated into a custom piece of furniture, forming an angle of 90 grados para una mejor y más impactante visualización por parte de los clientes.

The Spanish multinational Puig, and specifically her perfume brand Carolina Herrera, has trusted for the first time in the specialist based in Catalonia Led & Go, along with ADmira digital signage (who has collaborated with this global perfume brand since its inception.), to create a unique Led screen at its El Corte Inglés stand in Plaza de Cataluña, in Barcelona.

With a size of 2,5 m2 and pixel pitch 2,6 mm; This high-resolution indoor Led screen has been integrated into a fully customized piece of furniture for the firm., fruit of joint collaboration with the designer and the furniture manufacturer, whose novelty is that it makes an angle of 90 degrees (covering the front and one side of the display) to capture the attention of consumers who come to this shopping center.

The rectangular Led screen, con 2,5 meters side, offers a resolution of 960×384 pixels and a brightness of 1.200 nits. Thanks to its front access to the system electronics, maintenance tasks are convenient and fast.

The new digital display has two 55” horizontal Full HD resolution screens in a video wall configuration., as well as a 10” touch screen so that customers can interact and browse the perfume brand's website., learn about new products and promotions, etc.