Led&Go transforms the Zubiarte shopping center with its visualization technology

The renovation and digitization project of this commercial facility, located in the center of Bilbao, stands out for its four impressive LED screens with banner format.

Located in the center of Bilbao, he Zubiarte shopping center It is surrounded by emblematic buildings of the city such as the Guggenheim Museum and the Iberdrola Tower., which has completed a deep renovation, with new circulation areas, brands, children's zone, etc.

In this process, The digitization of this space has been a priority to offer a different and attractive commercial image. With this objective, Those responsible for the center have decided to energize their hallways with the solutions of the specialist in visual systems Led&Go.

The project to create this special environment is based on four indoor LED screens, covering a total area of ​​40.25m², located near one of the entrances to welcome all visitors who come to the shopping center, which show nice welcome images, store information, as well as the services offered by this facility.

The four LED screens installed in banner format have a pixel pitch of 3.9mm and their dimensions are 7.23m² / 15,25m²/ 7,5m² y 10.5 m². One of the characteristics of these supports is that it is possible to manage the contents of the four screens as if they were a single one., playing the contents with a total resolution of 10,304×256 pixels.

However, The screens are not the only digitalization element that has been incorporated into the Zubiarte shopping center, in which a system based on gesture recognition using Kinect has also been installed to encourage user interaction with the screens.