The Son Pardo Racecourse installs a Mondo Smart Systems Led screen

This equestrian venue in Palma de Mallorca, where the popular harness races are held, It has a LED screen World, of 15 m2 and pixel pitch P5, with customized software for competition.

harness racing, whose origins date back to the 19th century and enjoy great popularity in several European countries, United States and Australia- They are a social reference, deportivo, economic and tourist in the Balearic Islands.

As he assures Go Llabata, president of the Balearic Trotting Federation, “We are the place in Europe with the most horses per square kilometer. Your breeding is our industry, and harness racing, our tradition”.

In that equestrian sport, horses must run at a trot, but never gallop. Of the five enclosures that exist in the Balearic Islands, he Son Pardo Racecourse, located north of Palma de Mallorca, It is the one that hosts the most races of this style (325 in 2020).

The enclosure, managed by the Institute of Equestrian Sports of Mallorca (Institute of Equestrian Sports of Mallorca – IEHM), has replaced its electronic scoreboard with a large LED screen, of 15 m2 and pixel pitch P5, of World that integrates the Smart Systems technology of this company and offers optimal visibility of the contents.

Horses don't gallop, but technology does, since Mondo's new outdoor Led screen - which premiered at the end of last August- It represents a revolution both in the way of presenting information on horse racing and in being an effective communication and marketing channel..

For this, Mondo has offered a custom software solution control that adapts to the needs of the equestrian information, since beyond the statistics, allows you to project personalized animations of each of the riders, with its competition colors and the name of the horse, as well as the live signal.

The Smart Systems Led screen is also synchronized with the finish photo of this racecourse, thus offering instant results to all fans.

Another advantage is the use of the Led screen as communication and marketing channel, since it allows broadcasting all types of multimedia content: banners, videos, animations, playlists… An advertising platform to display ads, which represents a new way of obtaining income for the racecourse.