Visual Art brings digital signage to Circle K stations in Norway

The oil company has installed about 700 menu board in the 86 country service stations, in addition to having digital signage software Signage Player to display the content.

The chain Circle K has updated the AV equipment at its service stations in Norway, installing an average of 8 screens of menu board in each of them. Visual Art has been responsible for providing the hardware, digital signage and content software.

After just over a year carrying out pilot experiences with menu boards in six Circle K stations in Norway, The project has expanded to 86 stations throughout the country.

The digital signage software that powers the displays is the Signage Player, developed to facilitate everything, from displaying engaging and relevant content, until controlling and managing it remotely, regardless of where the station is located.

“As for the hardware, they are around 700 screens to be installed and maintained over time. Via remote control, we can guarantee that everything works, but also that the content can always be kept updated and relevant on all stations, comment Pontus Meijer, Visual Art Chief Revenue Officer.

For Circle K, this is an important improvement for Norwegian stations since until now menus and information were displayed through traditional signage..